Jakarta, Indonesia

About

Hello, I'm Frans—Senior Product Manager at Gotrade. Formerly at Tokopedia and BCA Finance.

Senior Product Manager with more than five years of experience in fintech and consumer finance. Skilled in building financial products, solving operational and regulatory challenges, and working with engineering, design, legal, and risk teams. Comfortable leading both feature delivery and broader business initiatives. MBA graduate, magna cum laude, from Institut Teknologi Bandung.

Resume

Gotrade
2024-present
Sr. Product Manager and Business Lead
  • Lead the Core Squad responsible for platform reliability, infrastructure, devops, and core trading systems.
  • Direct product delivery for US Stock and Options Trading used by more than 700K registered Indonesian users.
  • Improved onboarding and deposit flows, increasing completed verifications by about 12 percent.
  • Head of the commodity futures business unit (Lumen), overseeing product, legal, compliance, and operations workstreams.
  • Defined business model, coordinated agreements, aligned regulatory requirements, and guided the app to limited beta testing.
  • Coordinate weekly delivery cycles across engineering, design, data, and compliance.
Tokopedia
2022-2024
Sr. Product Manager
  • Managed end to end integration of third party Buy Now Pay Later providers into Tokopedia.
  • Led GoPay Pinjam integration with GoTo Financial and ensured stable operation within Tokopedia.
  • Coordinated integrations with all cash loan providers covering APIs, eligibility logic, and repayment visibility.
  • Improved loan application funnel, increasing completion rate by roughly 10 percent.
  • Helped reduce operational underwriting workload by about 20 percent.
  • Worked with multiple functions to ensure compliant and stable product releases.
BCA Finance
2019-2022
Product Manager
  • Part of the team that initiated kreditkerenbanget.com, BCA Finance's first online vehicle loan platform.
  • Improved online applications, contributing to a 25 percent increase in digital submissions year over year.
  • Helped reduce approval time from five days to about three through workflow improvements.
  • Coordinated with IT, operations, and regional offices to address system and process bottlenecks.

Education

Master of Business Administration (MBA)

School of Business and Management, Institut Teknologi Bandung

Graduated magna cum laude | Concentration: Strategic Marketing | 2025

Bachelor of Business Administration (BBA)

Universitas Tarumanagara, Jakarta

Concentration: Financial Management

Graduated summa cum laude | 2019

Technical Skills

Product and Strategy: Product discovery, prioritization, experimentation, requirement writing, KPI design, research.

Tools: Jira, Confluence, Figma, Miro, Notion, Linear, Productboard, Looker, Amplitude, Mixpanel, GA4, BigQuery basics, SQL basics, Excel advanced.

Collaboration and Delivery: Cross functional leadership, agile delivery, regulatory alignment, vendor and partner integration, API understanding.

Certifications and Awards

  • Top Talent Award, Tokopedia (2024)
  • Best Final Project and Graduate, BCA Finance (2020)
  • Agile Project Management (2024)
  • Corporate Finance Foundations (2024)
  • Lean Six Sigma Black Belt (2023)
  • Product Management Bootcamp (2022)

Languages

  • Indonesian (Native)
  • English (Professional proficiency)

Contact

Got a product challenge? Want to chat about fintech in Southeast Asia? I'm always open to interesting conversations and opportunities.

You can also find me on:

LinkedIn